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Free revenue audit

Get a revenue audit.

We review conversion, average order value and retention across your store, quantify what each lever is currently costing you, and show you the order we would work in.

No pitch deck. You get a written teardown, a recorded walkthrough and a prioritized list your team can act on — whether you work with us or not.

Fact 1
3 days
Recorded walkthrough, delivered within 3 business days
Fact 2
3 levers
CRO, AOV and retention
Fact 3
$0
No cost, no obligation

Request the audit

Your 3 biggest revenue leaks, on video, in 3 business days.

  • 3 biggest leaks
  • on video
  • 3 business days
  • free

Example audit

See what lands in your inbox before you ask for it.

A recorded walkthrough of your store, then every leak ranked by what it costs you, with the fix and the order we would ship it in.

Example product page used in the walkthrough
Example walkthrough

What we review

Three levers, reviewed together not one in isolation.

Most audits look at conversion and stop. Revenue is conversion multiplied by order value multiplied by how often a customer returns, so we review all three and show you which one is the cheapest to move first.

01 · CRO

Where the funnel leaks.

Conversion research across the templates that actually carry your revenue — not a generic heuristic checklist.

  • Landing and PDP conversion by template
  • Cart and checkout drop-off points
  • The gap between mobile and desktop
  • Site speed measured against revenue
  • Test history, and what it actually proved
02 · AOV

What each order is worth.

Where order value is being left behind: offer structure, thresholds and the merchandising around them.

  • Bundle and volume-discount logic
  • Post-purchase and upsell placement
  • Free-shipping threshold against margin
  • Cart gamification and progress cues
  • Merchandising of high-margin SKUs
03 · Retention

Whether they come back.

How much of your revenue is repeat, and what it would take to raise that without more ad spend.

  • Repeat purchase rate and time to second order
  • Email and SMS share of total revenue
  • Flow coverage and send cadence
  • Subscription churn and pause logic
  • Win-back and lapsed-customer segments

What you get back

Four things land in your inbox.

Everything is written for the person who has to act on it — your developer, your email lead, your founder. Not a slide deck built to sell you a retainer.

  1. Revenue teardown

    A written review of all three levers with annotated screens and the reasoning behind every finding.

    PDF · 12–18 pages
  2. Ranked opportunity list

    Every opportunity scored on revenue impact against build effort, so the running order is obvious.

    Spreadsheet · yours to keep
  3. Forecast model

    What each fix is worth at your current traffic and margin. A number, not a vague percentage.

    Editable model
  4. Recorded walkthrough

    The people who did the review take you through it, on video. Watch it with your team, and send us any questions.

    Video · Yours to keep

How it works

Three days, four steps, no obligation.

We run a limited number of audits each month because a real person does the work. If the queue is full we will tell you the date rather than start late.

  1. 2 minutesSend the briefStore URL, monthly revenue and the thing that is bothering you most.
  2. Right afterBook a short callPick a time as soon as you send the brief. We talk through where the store is today, so the review looks at what matters to you.
  3. Up to 3 daysWe reviewAnalytics, the live store, your email and SMS program and your test history — all three levers, by hand.
  4. RecordedWalkthroughA recorded walkthrough from the people who did the work: what we found, what it is worth and the order we would fix it in. Run the list in-house or have us scope a program around it.

Who we serve

A fit for some brands. Honest about the rest.

Best-fit signals

  • Has traffic, weak conversion rate
  • AOV flat or declining
  • Repeat purchase rate under 25%
  • Email driving under 20% of revenue
  • Subscription program with unmanaged churn
  • Recently migrated checkout, not yet re-optimized

Not a fit

  • Pre-product-market-fit, or under $50k/month
  • A traffic problem rather than a conversion problem
  • Magento / Adobe Commerce
  • Marketplace-only sellers with no site to optimize

Below roughly 500 orders a month (about 50,000 sessions at a 1% conversion rate), a testing program produces inconclusive results. Brands under that floor get research-led fixes and implementation instead, or an honest referral.

Platform
Shopify & Shopify Plus
Revenue
$200k–$5M / month
Monthly orders
500+ orders
Who we work with
Founders & growth leads

FAQ

Before you send the form.

Didn't see your question? Email us at 100xretention@gmail.com

Is it actually free?

Yes. We run a limited number each month because a person does the work by hand, and we would rather earn the next conversation than charge for this one.

How long does it take?

Up to three business days from the point we have access to your store and analytics.

What access do you need?

Read-only Shopify and GA4 access, plus your email and SMS platform if you want the retention lever reviewed properly.

Do I have to work with you afterwards?

No. Most of the list is work your own team can run, and we mark which items those are.

What if we are too small?

Below roughly 500 orders a month (about 50,000 sessions at a 1% conversion rate), a testing program returns inconclusive results. We will say so, and point you to implementation work or an honest referral instead.

Who actually does the review?

The same people who would run the program. No junior handoff, no outsourced template.